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20 December 2007

Collecting The Money!

30 Days to
Incredible Internet Profits

Copyright © Donohugh Magnus
http://www.autopilotkings.com/

"Collecting The Money!"
If you're going to operate online, then you need a way to collect money. After all, what's the point of having an online business, if you can't make online sales and collect money?
The very best way to collect money is by setting up your own merchant account. A merchant account is your relationship with a bank that lets you accept Visa, Mastercard, American Express and Discover (here in the U.S.). You process those cards and get your money in 2-3 business days.

The processing bank will directly fund your chosen bank account so your money is available to you almost immediately.
If you're just starting out, you may not want to deal with the small minimum expense of having your own merchant account, but this is a must for anyone doing a significant volume.
For example if you use the same company that set up my merchant account, you're looking at this fee structure:

2.29% + $0.30 a transaction
$10 statement fee
$10 gateway fee
$20 monthly minimum processing required
$99 application fee

(Note: Those fees are discounted in a special deal for my customers and subscribers so you'll probably find higher fees elsewhere if you start searching. I'll tell you how to contact my service in a couple of minutes.)

Obviously, you have some minimum fees to deal with each month, but that cost is far outweighed by the benefits you received. The only cost structure that you'll see come close is Paypal. Paypal can be a good way to start small, but I am personally aware of many people who have dealt with significant problems with Paypal when they started to process several thousand dollars a month. Since Paypal is not a bank, you are dealing with a private company that has a lot of rights given up by you in your user agreement.

Speaking of Paypal - they charge 2.9% + $0.30 per transaction. If you're processing at least $1,000 per month, then having your own merchant account saves you money.
You can get set up quickly with Paypal because it's automatic for a small volume. After your funds are cleared into your account, you can request that they transfer the funds from your Paypal account to your bank account. That will happen in a few days.

One order issue that concerns me with Paypal is that you can't buy something through their system unless you register for a free Paypal account. To me, that creates a potential blockade to someone quickly completing an order. And I don't want anything to slow down that process because I don't want to lose orders that way.

If you're selling a digital product, you can use Clickbank. Clickbank charges a 7.5% discount rate plus $1.00 per transaction. The application fee is $49.95. Clickbank sends out checks twice a month about 2 weeks after the previous 2 week sales period ends. That means you wait 3-4 weeks for your money.

P.S. Click Here to Discover 6 Guaranteed Moneymaking Blueprints From World Class Experts Like Ewen Chia and Stone Evans.

One possible advantage of Clickbank is that you get automatic access to their large network of affiliates. Depending on the target market for your product and your ability to attract affiliates, that may or may not be helpful to you.

A fourth option is 2CheckOut.com. 2CheckOut.com charges a 5.5% discount rate plus $0.45 per transaction. The application fee is $49. Like Clickbank, they pay every 2 weeks so you have to wait a bit for your money. So, what's the bottom line? Based on my personal experience and my research in talking with others, the very best option is using your own merchant account. No question. Here's some more information on setting up your own merchant account:

“Here’s Your Chance To Grab A First Class Merchant Account From The Same Company That Professional Marketers (Like Me) Use!”
One of the most important parts of your business operation is collecting the money. If you’re not operating your own merchant account, that’s a huge mistake for 3 reasons:

1) You’re not getting paid as fast as possible. Your account should fund in 2 business days.2) You’re often paying double or triple the discount rate you should be paying.3) You risk some third party company arbitrarily deciding to freeze your account for a few months just because they get nervous about something. (Yes - this really does happen when you're not dealing with regulated entities!)

But you can now eliminate all those problems and use the same company I use for my credit card processing. And take advantage of these special prices and rates.
Here’s the deal for Internet transactions (note: the rate is even lower if you want a swipe account):

2.29% + $0.30 a transaction
$10 statement fee
$10 gateway fee
$20 monthly minimum processing required

The only upfront fee is a one-time $99 setup fee (regularly $499) and that gets you a merchant account for a lifetime. (NOTE: If you have an existing merchant account with higher rates and you want to switch it to take advantage of lower rates, be sure to ask how you can even get the low setup fee waived with this offer!)

You can apply totally over the phone. All business types are accepted.
You can accept all major credit cards and checks (FYI – You’d normally pay an extra monthly fee for online check processing, but that’s waived for a limited time, but I have no guarantee this will continue) in "real-time" on your website or use the Virtual Terminal to process phone/fax and email orders. Swipe machines, wireless terminals and printers are available with similar savings for face-to-face sales.

About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.autopilotkings.com/

Coach Donohugh Magnus helps beginners and the advanced marketer. Claim your FREE newsletter with hundreds of "killer" promotional tips and tricks from http://www.pluginprofitsite.com/main-19887/specialoffer.html
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19 December 2007

10 Most Effective Ways To Reduce Your Business Costs

Copyright © Donohugh Magnus
http://www.AutoPilotKings.com

1. Barter
If you have a business you should be bartering goods
and services with other businesses. You should try to
trade for something before you buy it. Barter deals
usually require little or no money.

2. Network
Try networking your business with other businesses.
You could trade leads or mailing lists. This will cut
down on your marketing and advertising costs. You
may also try bartering goods and services with them.

3. Wholesale/Bulk
You'll save money buying your business supplies in
bulk quantities. You could get a membership at a
wholesale warehouse or buy them through a mail
order wholesaler. Buy the supplies you are always
running out of.

4. Free Stuff
You should try visiting the thousands of freebie sites
on the internet before buying your business supplies.
You can find free software, graphics, backgrounds,
online business services etc.

5. Borrow/Rent
Have you ever purchased business equipment you
only needed for a small period of time? You could
have just borrowed the equipment from someone
else or rented the equipment from a "rent-all" store.

6. Online/Offline Auctions
You can find lower prices on business supplies and
equipment at online and offline auctions. I'm not
saying all the time, but before you go pay retail for
these items try bidding on them first.

7. Plan Ahead
Make a list of business supplies or equipment you'll
need in the future. Keep an eye out for stores that
have big sales. Purchase the supplies when they go
on sale before you need them.

8. Used Stuff
If your business equipment and supplies don't need
to be new, buy them used. You can find used items
at yard and garage sales, used stores, used stuff
for sale message boards and newsgroups etc.

9. Negotiate
You should always try negotiate a lower price for
any business equipment or supplies. It doesn't hurt
to try. Pretend you are talking to a salesman at a car
lot.

10. Search
You can always be searching for new suppliers for
your business supplies and equipment. Look for
suppliers with lower prices and better quality. Don't
just be satisfied with a few.

Quote of the Day:
"It is courage, courage, courage, that raises the blood oflife to crimson splendor. Live bravely and present a bravefront to adversity." -- Horace

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.AutoPilotKings.com

Coach Donohugh Magnus helps beginners and the advanced marketer. Claim your FREE newsletter with hundreds of "killer" promotional tips and tricks from href="http://www.pluginprofitsite.com/main-19887/specialoffer.html"
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18 December 2007

Affiliate Marketing Secrets/Making Money On The Internet

Perfect Characteristics of Affiliate Marketing
Copyright © Donohugh Magnus http://www.AutoPilotKings.com

There are hundreds of stories about ambitious people who quit their jobs to start businesses in their garages, worked 80-hour weeks, sold their companies and wound up rich. This isn't one of them. Instead, this is about the growing number of average people who are spending their leisure hours selling hobbies and services on home computers and the Internet. With full-time salaries stretched thin and the cost of necessities rising, more people are looking for low-risk ways to earn extra income. "The Web is a great place to shop and spend money, but it's pretty great for making money too.

At the heart of every company that makes healthy profitsevery day is an affiliate marketing manager that ensures that affiliates aroundthe world are selling their products and services automatically. Affiliate marketingis a huge part of a business plan, and the affiliate marketing manager is theone who keeps everything running.

So, what are the perfect characteristics of affiliate marketing?
Well, first of all, the perfect affiliate marketing managerhas to be able to talk to people face to face and on the phone. Affiliatemanagers are the face of the company when they go to conferences and anywhereelse where there’s contact with potential affiliates. They must be able to sellthemselves and their company to affiliates and persuade them to promote theirproduct.

The perfect affiliate marketing manager must be able toprovide whatever tools and services affiliates need to make as many sales aspossible. They realize that, in general, most marketers are lazy and don’t wantto do a lot of work to promote your product. Therefore, affiliate marketingmanagers must provide tools such as banner ads, emails, and text ads to theaffiliate to make it as easy as possible.

Another reason the perfect affiliate marketing manager mustbe a good “people person” is because he must be able to motivate affiliates tokeep selling their products. The affiliate marketing manager either callspotential affiliates on the phone or devises incentives such as bonuses or arefund of part of the commission to keep affiliates motivated. It can be atough job since most affiliate partners have busy lives, but the dividends ofincreased affiliate sales are well worth it.

One thing the affiliate marketing manager knows very well isthat, when the affiliates are happy, then they will keep promoting products.Therefore the job of the affiliate marketing manager is to keep everyone happyas possible so they keep promoting.

In addition, the affiliate marketing manager knows theimportance of having a good affiliate marketing process for the company. Itworks well both ways: the affiliate makes money without having to createhis/her own product, and the affiliate marketing manager’s company makes moneyon autopilot with minimal marketing.

If you are starting out in online marketing, you’ll be ableto be your own affiliate marketing manager. But as your business grows and youneed to hire employees, a good affiliate marketing manager can bring extraprofits to your company___even while you sleep or are on vacation with the kids.

About the Author:
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To find the best Affiliate business so you can start making real money visit: http://www.AutoPilotKings.com
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17 December 2007

Gold Internet Profits

Convincing People To Buy
Copyright © Donohugh Magnus http://www.AutoPilotKings.com

As you should remember from the last lesson, the overall concept of your website (and any sales messages) is summed up as A-I-D-A.

A - Attention
I - Interest
D - Desire
A- Action

You want to capture your prospect's attention, build up his interest level to create desire and convince him to take action...now!
The most important part of the page is your headline. The purpose of the headline is to capture the reader's attention and get him to read the 1st sentence of your sales message. The purpose of the 1st sentence is get him to read the 2nd sentence. And so on.

You need to keep the reader's interest and bring him down the page until you've created enough desire that he will take action and order.

Other important parts of the sales page are:

1. listing the features and benefits
2. building the value of your product or service
3. developing your credibility
4. providing proof that what you say is true
5. crafting a flow that leads to the inescapable conclusion that your visitor must buy immediately.

You're probably thinking that creating a good web page that sells is going to be a daunting task, especially if you're just learning this stuff. And it can be.
But your ability to make the sale is crucial to the success of your business

About the Author:
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To find the best home based business ideas and opportunities so you can work at home visit: http://www.AutoPilotKings.com
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16 December 2007

Online Business

30 Days to
Incredible Internet Profits

Copyright © Donohugh Magnus
http://www.autopilotkings.com/


"Planning Your Website"

Now that you've decided on your hot target market and picked the product that you want to sell, it's time to plan your website.

The first step is to choose a domain name like www.YourName.com. You should always pick a domain that ends in ".com". That's the way that most people think of business websites. Plus, some of the search engines rank .com websites higher than any other extension.

When you're figuring out what words to use in the domain name, you may want to have a domain that's got your business name, or your product name or your keyword focus.

Examples:

You have a current retail business as "Price Solution 4u". It makes sense for you to have a site at www.PriceSolution4u.com.

If you're going to sell a product called "Plugin Profit: When You Absolutely, Positively Must Make Money Right Now!" (Which I actually do sell). So I have a website at http://www.pluginprofitsite.com/main-19887 . I usually set up a different website for each different product so that each business has its own separate identity.

You will pay about $9 per year for a domain name although some places charge more. And you'll want to be sure that your domain registrar "locks" your domain. That means that no one can move your domain to a different registrar without specific action on your part.

You'll want to think about a few different domain names because your first choice may not yet be available. With a little bit of thinking, you'll still be able to think of some good ones.

Don't make yourself crazy right now with choosing a domain name. It's more important to get started than to try and be perfect. (Note: I still haven't gotten this kind of stuff done perfectly. I just focus on getting a lot of stuff done.)

The second step is to register for a hosting account. In order for your website to be available for visitors, it has to be hosted on a computer (called a "server") that's connected to the Internet.

You can get your domain and hosting under one roof meaning from the same place. Here is a very good one
host4profit I find them to be very reliable, and that's what you want reliability.

In general the cost for hosting is dependent upon the amount of services you want and the level of support available. Other factors include whether you prepay for 1 or more years or whether the hosting company supplies a complete online building solution so you don't have to know how to create your own website. You can pay from $10 to $99 (or more) per month.

The third step in developing your website is to plan to capture the contact information from your visitors.

You probably know from your own surfing habits that you visit a lot of websites without buying on your first visit. You plan to go back, but often never do.

That's why smart website owners entice visitors to provide their names and email addresses to join an email list. Then, you can follow up with these prospects to make them additional offers.

Most people use an autoresponder system to handle this very efficiently.

I'll be talking more about using your autoresponder in a future message, but I wanted to make sure you had an idea of the overall plan.

When you're designing your website, it's primary purpose is to make sales. If you're in business, your focus is on making money. So, your business website should be focused on making money.

The secondary purpose of your website is to capture the contact information from your visitors so you can build your email list.

When you visit most websites, you'll find that they are not created based on these 2 concepts. That means you need to ignore the average website you see and focus only on the well-designed sites - the ones aimed at creating immediate sales. As you're reviewing various websites, you'll start to notice the difference. Some catch your attention and keep your interest. Others are just blah.

The overall idea of your website (and any sales messages) is summed up as A-I-D-A.

A - Attention
I - Interest
D - Desire
A - Action

You want to capture your prospect's attention, build up his interest level to create desire and convince him to take action...now!

The most important part of your web page is your headline. Any sales page should lead off with a strong headline that captures the visitor's attention and draws him into reading the page. If the headline fails to do this, then you don't make a sale.

If you have a website that's not converting visitors into buyers, then you want to test some different headline ideas. Changing your headline could result in a 700% to 1,000% increase in conversion rates.

Just so you know, "testing" is a word you're going to hear a lot from anyone who's a savvy marketer. While we work to develop the best presentation possible, it's only after we invite people to visit the site and measure the results that we can truly know whether or not the idea worked.

As you develop your business, you'll want to be continuously trying new ideas, running small tests and measuring the results. When you find something that works better than what you had previously been doing, you start using that as your "control" (the best performing sales system you've developed to date).

When I mention testing, you should realize that you'll have to invest some money, but not a large fortune. Most of your tests starting out will run in the $50 to $200 range. You always test small. Then, when you find something that's profitable, you start to ramp up your marketing.

When you first set up your website and start testing, don't panic if you don't immediately make huge sales with a high conversion rate. Actually, that rarely happens even for me or other marketing experts.

Instead, we run small tests and track the results. Then, we take the best of those ideas, tweak them and run more small tests. You'll want to follow this same process. You operate with a low risk level. Then, you expand your marketing after you know what works.

Action Plan:

1 - Choose your domain name.(Host4profit.com)

2 - Set up a hosting account.(Host4profit)

3 - Work on some ideas for great headlines.


About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.autopilotkings.com/
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